Nike Track & Field
Running Zine

Designed at: Hybrid Design
Creative Direction: Caleb Kozlowski
& Ed O'Brien
Design: Mike Andersen

Inspired by the DIY heritage of Nike Running, from Bill Bowerman experimentations with waffle irons to make shoe soles and Prefontaine’s early running journals we created a Running “Zine” to showcase the new Nike Sportswear Running collection. We captured the intense energy and experimentation of the early days at Nike and looked at them through a new lens of contemporary running culture.

nike_runningbook_cover
Nike_Runningbook_Swoosh
Nike_Runningbook_intro
Nike_Runningbook_map
Nike_Runningbook_flag
Nike_Runningbook_cortez
Nike_Runningbook_cortez2
Nike_Runningbook_Hoodies
Nike_Runningbook_AF1
Nike_Runningbook
Nike_Runningbook_Laydown
Nike_Runningbook_Harriers
Nike_Runningbook_running_tilt
Nike_Runningbook_Warp